Penn Fishing

Constant development and groundbreaking design concepts continue to place Penn at the top of the tackle league, and it’s no wonder that wherever you are fishing in the world, you’ll see Penn rods and reels being used by professional anglers. Our success is governed by performance, and there’s no better way of judging that than by simply listening and observing as countless world records and tournament wins continue to fall to Penn tackle.

Although Penn is an American-based company, we were quick to note that anglers all over the world require many different types of tackle. Our UK and European teams are constantly liaising with our American head office to continue the development of rods, reels and accessories dedicated to their specific markets – making Penn the world leader in tackle design and manufacture.

Engineering experience and the development of new materials is the foundation of Penn’s future. Wherever there is a way to make something better, or where there is the opportunity to develop revolutionary new concepts, our teams of engineers and designers will be at the forefront, leading the way to bigger and better things.